Staying on top of the latest email marketing trends and strategies can be difficult, but it’s a necessary part of remaining competitive in today’s business world. One of the best ways to do this is to listen to podcasts specifically aimed at email marketers. They’re an excellent way to learn new skills, hear industry insights, and get inspired. But with so many podcasts out there, where do you begin? To give you a head start, here are 10 of the best email marketing podcasts you can listen to right now.
1. The Email Marketing Show: Email Marketing Heroes
With backgrounds in psychology and show business, hosts Rob and Kennedy use their unique perspectives to help business owners build deeper relationships with email subscribers and maximize sales. As well as looking at the latest industry trends and new technologies, they also welcome experts to share their insights on a range of email marketing topics and cut through the jargon and myths to deliver practical, actionable advice.
2. Email Einstein: Ingenious Ecommerce Email Marketing by Flowium
This is an ideal choice for ecommerce companies looking to improve their email marketing campaigns. The episodes are typically around 30 minutes long, with ecommerce experts sharing their biggest successes, lessons learned, and best practices for email marketing. You’ll hear about content creation, sales strategies, seasonal campaign planning, customer segmentation, and so much more.
3. Inbox Besties with Kate Doster
Hosted by content producer and course creator Kate Doster, Inbox Besties focuses on helping new and emerging businesses navigate email marketing. With tips on growing email lists, sending the right content to subscribers, and more, Kate aims to offer “dangerously practical advice” to help business owners gain confidence in their email marketing efforts. While the main focus is on email marketing, she also looks at other digital marketing strategies – such as blogging and social media – to help any business owner grow their brand online.
4. Email’s Not Dead from Mailgun by Sinch
Change the way you think about email with hosts Eric Trinidad and Jonathan Torres, two technical account managers at Mailgun by Sinch. Episodes are only around 30 minutes long, and even though the show is aimed at experienced email marketers, the light-hearted and conversational approach makes it accessible to any marketer. If you want to maximize email deliverability, maintain a good sender reputation, fight spam, and create engaging content, this podcast is worth a listen.
5. The FWD: Thinking Show from AWeber
With a variety of guests from the email marketing world, this podcast offers practical tips on copywriting, email design, conversion optimization, building audience trust, and more. But it’s not just a show about email marketing. You’ll also find episodes about podcasting and using social media to build brand awareness. If you’re looking for ways to grow your business online, this podcast is a great resource.
6. Conversations with an Email Guru – Amy Mangueira
This informative podcast hosted by Amy Mangueira from the Email Growth Society is perfect for startups and small businesses, but anyone looking to improve their email marketing strategy should check it out. Whether it’s communication best practices, landing page optimization, conversion strategies, or list building, the advice is clear and to the point. Amy speaks in a straightforward, no-nonsense way that will give you the answers you need to optimize your email marketing strategy.
7. Inboxing with Hillel Berg
In this podcast, renowned email marketing consultant Hillel Berg talks to guests from all over the world, uncovering their email marketing successes and also their biggest mistakes. With episodes ranging from 30 minutes to an hour, you’ll get plenty of tips and advice to help you become a better email marketer. Learn how to write compelling emails, create great customer experiences, improve delivery rates, and more.
8. Easy Email Marketing with Yael Keon
Yael Keon uses this podcast to share her two decades of email marketing experience with listeners. The host covers a broad range of topics that will help you improve your email marketing skills. Among other things, Yael explores the basics of email marketing for service-based, ecommerce, and digital product businesses and takes a closer look at popular email service providers like MailChimp, ConvertKit, and MailerLite. Most episodes are only about 15 minutes long, so they’re easy to fit into your schedule.
9. For the Love of Emails Podcast, Powered by Netcore
This podcast comes from Netcore Solutions, a global customer engagement and digital marketing solutions company. Focused on helping business-to-business (B2B) marketers optimize the customer experience, the episodes cover a broad range of topics, including email deliverability, segmentation best practices, optimizing email automation, and much more. Learn from some of the best in the business on how to build better campaigns and increase your return on investment in a highly competitive market.
10. E-telligence with Kate Barrett
Kate Barrett is the founder of eFocus Marketing, an email marketing agency based in London that provides consulting, management, and training services to companies around the globe. Kate started this podcast in 2019 to help business owners and marketers use email marketing more efficiently to improve results.
The podcast features interviews with marketers, exploring their current and future plans, as well as masterclasses that focus on specific areas of email marketing. Episodes cover topics such as designing emails for accessibility, understanding the customer lifecycle, understanding data, and optimizing automated campaigns.
Become a Better Email Marketer by Learning from the Best
If you want to improve your email marketing campaigns and give your business a competitive advantage, there are many podcasts that can help. Whether you’re an experienced email marketer or just getting started, the podcasts featured here are an excellent resource for improving your marketing skills and expanding your knowledge.
Take the time to explore these podcasts and find the episodes that are most relevant to you and your business. Hopefully, with the insights and tips you learn, you can take your email marketing to the next level and achieve more of your business goals. You can find all the podcasts mentioned above on Apple Podcasts, Spotify, and other podcasting platforms.