Whether you are creating a fire pit or working on a larger project such as an outdoor kitchen, your hardscape design company provides exceptional service to homeowners looking to improve their outdoor living spaces. It is essential that your online presence – your website, social media, blogs, and other internet resources – also demonstrates your effectiveness as a hardscape design company to those interested in your services as well as search engines like Google that will “crawl” your site and rank you in the search engine results pages (SERPs).
At Landscapers Web Marketing, our digital marketing experts have the experience, knowledge, and skills to optimize your website, get your hardscape design company ranking higher than your competition, nail follow-ups with potential clients, and generate the leads your business needs for online success.
Our in-house digital marketing team at Landscapers Web Marketing, combine a variety of services to work for your online success. We are able to handle all of your marketing and advertising needs including SEO, PPC, Web Design and Development, Social Media Marketing, Reputation Management, and Marketing Automation. With over 10 years of experience and more than 1,000 satisfied customers, we work to ensure your optimization campaign proceeds as planned and leads to your continued online success.
There are many different factors in the digital marketing industry that must be taken into account in order to succeed. Every area of marketing and advertising has its own particular features that need to be met so that it can be successful. At Landscapers Web Marketing, we can handle all of that and more for your hardscape design company, so you can rest assured that your website and online presence turn into increased leads and return on investment (ROI).
Although many people have developed the skills to create a website, there is much more to it than just knowing code if you wish to design a website meant for converting visitors into clients. Website design is far more than simply putting photos, videos, and text together on webpages. There is a clear strategy to the way everything is organized, the color scheme, the font choice, and everything in between.
The complex process which combines on-site and off-site techniques designed to demonstrate to search engines like Google that your company is trustworthy and reliable in the hardscape design industry is known as Search Engine Optimization (SEO). With a well-optimized website, your business can rank at the top of the search engines and be visible to all potential clients who may be looking for you.
Pay-Per-Click (PPC) advertising is a way to temporarily boost your website’s rankings in the search engines by being featured in the sponsored section. Every time your ad is clicked, you pay a predetermined fee and that client is taken directly to a specific landing page designed for conversions. While your SEO campaign is in progress, PPC can get your name and brand out there quickly.
With the popularity of social media in our modern age, it is important that businesses take advantage of it. It is a great way to connect with your clients and keep up your relationships with them as well as being another source of PPC advertising targeting those people who are already looking for your services.
Customer reviews can make or break the reputation of any business, so it is integral that you manage your reviews (and reputation) carefully. Positive reviews are always fantastic to receive, but some businesses forget to respond to them. If a client has taken the time to write a positive review, be sure to thank them and continue your good relationship. A negative review should also be handled in a delicate way. When a customer has expressed disappointment in your services, it is crucial that you respond and offer a way to remedy the situation so that all of your customers know you are willing to correct any issues and deliver the best possible service.
If you are a turf and lawn care company looking to increase your leads and ROI through a successful digital marketing strategy, our specialists are here to make that a reality. At Landscapers Web Marketing, we have over 10 years of experience in the digital marketing industry, and we know exactly how to get your turf and lawn care company ranking higher on the search engines and attracting new clients to your website.
Contact us today to learn more about all of our marketing and advertising services and how we can help you increase your return on investment through active online engagement. We nail follow-ups, create websites that convert, and show you how digital marketing can grow your business and help you continue to succeed online.
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